The “Your Highness” lifestyle means having a feel- good attitude. Your Highness clothing encourages you to have a sense of self-worth, embrace positivity and treat yourself like royalty. Remember to put yourself first but also recognize all the things and people around you that give you an overall good feeling and sense of empowerment. Here at Your Highness we celebrate the highs and continue to grow, conscious of our energy and creating whatever makes us feel good with a higher standard.

A response to a new generation of rebellion. A visual expression of emotion caused by the world we live in. A constant reminder to stay cautious and trust nobody. In a world where words mean nothing and promises are never kept, we provide something to look forward to.

Wake up, Grind, Repeat. Open925 is a daily reminder to not take things so seriously, just like any 9 to 5 job things can get overwhelming, especially when you’re on a daily grind, on and off your board.

Girls come in all shapes and sizes. Not every girl looks like the models in the lingerie catalogs. We don’t need a lace padded push-up bra to be sexy. We need undies that we can live in. We want to stay up late, have adventures with our friends and get in trouble. Sometimes we want to lounge around in bed on the internet all day. And we’ll take pictures and share our lives through social media. And we’ll do it all in our Chonies. ALL BOOTIES ARE BEAUTIFUL.